Privacy Policy

BajuGali (“BajuGali”, “we”, “our”) is an on-ground (BTL) marketing company and part of BrandCrest Holdings. We are committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and safeguard your information when you visit our website, use our client dashboard, or take part in a campaign we run for a brand.

Last updated: 26 September 2026

We collect information you share directly with us, such as your name, email address, phone number, company details, and campaign requirements when you fill in our contact form or write to us. If you use our client dashboard, we also collect the account details needed to give you access and the campaign information you add. When you browse our website, certain information is collected automatically, including your IP address, browser details, device type, pages visited, and time spent on the site. We use cookies and similar technologies to improve user experience and analyze performance, including through Google Analytics.

When we run activations for a brand, people who take part may share details such as their name and phone number, which we capture through our lead collection app on behalf of that brand. This information is passed to the brand and handled under its instructions. Our field teams also take geo-tagged, time-stamped photos of executed sites as proof of execution; these are shared with the client for that campaign. If you shared your details at one of our activations and want them corrected or removed, contact us and we will work with the brand concerned.

Your information is used to respond to inquiries, plan and deliver campaigns, provide client dashboard access and campaign reporting, improve website performance, communicate updates, and fulfill legal obligations. We may also use the data to enhance user experience, analyze trends, and ensure the smooth functioning of our operations.

We do not sell or rent your personal information. However, we may share your data with trusted third-party service providers such as hosting partners, email platforms, analytics tools, CRM systems, and automation solutions who assist us in operating our business. Campaign data, including leads and proof-of-execution photos, is shared with the brand that commissioned the campaign. Information may also be shared within BrandCrest Holdings, our parent company, which also manages hiring for BajuGali, or disclosed when required by law, regulation, or court order.

We implement reasonable security measures to protect your personal information from unauthorized access, misuse, loss, or alteration. While we strive to safeguard your data, no method of electronic transmission or storage is completely secure. You share information with us at your own discretion.

We retain personal information only as long as necessary to fulfill the purposes for which it was collected, comply with legal requirements, resolve disputes, and maintain business records. Campaign data is kept for as long as needed to deliver and report on the campaign, or as agreed with the client. Career-related information may be kept for future opportunities unless you request deletion.

You have the right to access, correct, or delete your personal information, request limitation of processing, withdraw consent, or opt out of marketing communication. To exercise any of these rights, you may contact us at [email protected].

Our website may include links to external websites that operate independently of BajuGali. We are not responsible for the content, security, or privacy practices of these third-party sites, and we encourage you to review their respective privacy policies.

Our website and services are not intended for individuals under the age of 16. We do not knowingly collect personal information from children. If such information is discovered, we will take steps to delete it promptly.

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. Any updates will be posted on this page along with a revised “Last Updated” date.

If you have questions or concerns regarding this Privacy Policy or our data practices, email BajuGali at [email protected].