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Our Work

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Explore our work to see how we've successfully boosted brand success across industries.

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bajugali-dunzo-case-study

Dunzo

  • Industry Consumer, Technology, Services
  • Target Cities Bangalore
  • Media
    • RWA Activation
  Contact Us
RWA Activation & Brand Promotion
  • More than 45+ RWAs were activated & generated 1000+ new acquisitions.
bajugali-dunzo-rwa-activation
bajugali-dunzo-rwa-activation
bajugali-dunzo-rwa-activation

bajugali-decathlon-case-study

Decathlon

  • Industry Retail, Sports, Accessories
  • Target Cities Kolkata, Siliguri
  • Media
    • RWA Branding
    • RWA Activation
    • Mall Branding
    • No Parking Board
  Contact Us
RWA Banner Branding
  • Banner being installed more than 200+ RWA's to promote seasonal and special offers.
  • Average impression of more than 10000+ per day achieved
bajugali-decathlon-rwa-banner
bajugali-decathlon-rwa-banner

RWA Notice Board Branding
  • Notice board posters being installed in more than 130+ RWAs to promote seasonal and special offers.
  • As a result, store footfall being increased during the campaign by 20%.
bajugali-decathlon-rwa-notice-baord

RWA Activation
  • More than 130+ Societies were activated.
  • Average impression of more than 1000+ per day achieved.
bajugali-decathlon-rwa-activation
bajugali-decathlon-rwa-activation

Mall Branding
  • Done Mall Drop Down for seasonal offer visibility as catchment branding.
  • Utilized Approx. 7K impressions per day.
bajugali-decathlon-mall-branding
bajugali-decathlon-mall-branding

No-Parking Branding
  • More than 50K+ No Parking was installed in standalone buildings to promote seasonal offers near individual store catchments.
bajugali-decathlon-no-parking
bajugali-decathlon-no-parking
bajugali-decathlon-no-parking

bajugali-licious-case-study

Campaign Objectives

Licious

  • Industry Direct to Consumer, Food & Beverage
  • Target Cities Bangalore, Kolkata, Cochin, Trivadrum, Coimbatore
  • Media
    • RWA Branding
    • RWA Activation
    • Guerrilla Marketing
    • Gas & Electricity Bill Branding
    • Newspaper Insertion
  Contact Us
RWA Banner Branding
  • Visibility in 200+ Societies. WhatsApp Blast for additional push
  • Average 30000+ Impression Per Day
bajugali-licious-rwa-branding

RWA Activation & Product Sampling
  • Sampling Activation in 150+ Societies
  • More than 30,000 New Customer Acquisitions & Brand Building
bajugali-decathlon-rwa-activation
bajugali-decathlon-rwa-activation

Guerrilla Marketing
  • Vinyl Pasting On Delivery Bags to Increase On-Ground Visibility
  • To Increase Visibility We Targeted Main Market Area & Distributed 5,000 Umbrellas
  • Sent 1 Lakh+ Personalised Letter to existing customers for brand recall
  • Distributed 2 Lakh Medicine Pouch to Pharmacies.
  • 50000 No Parking boards installed in the stand-alone buildings in Targeted Catchment.
  • Gained More Than 1 Lakh Download
bajugali-licious-gueriella
bajugali-licious-gueriella
bajugali-licious-gueriella
bajugali-licious-gueriella
bajugali-licious-gueriella

Electricity & Gas Bill Branding
  • CESC Wrapper Branding on 20Lakh bills Based on Geo & Demographic Targeting
  • Indane & HP Gas Bill Branding carried out in Coimbatore
  • Generated more than 4.3 Lakh app downloads & acquired new customers
bajugali-licious-bill-branding
bajugali-licious-bill-branding

News Paper Insertion
  • More than 15 lakh insertions were done to reach a maximum of the targeted audiences
bajugali-licious-newspaper

bajugali-damro-case-study
bajugali-hometown-case-study
bajugali-royakoak-case-study
bajugali-wakefit-case-study
bajugali-shekhawati-case-study

Damro, HomeTown, RoyalOak, Wakefit, Shekhawati

  • Industry Consumer, Retail, Furniture
  • Target Cities Bangalore, Chennai, Hyderabad, Mumbai, Pune, Delhi NCR, Kolkata, Bhubaneswar, Ranchi, Patna, Siliguri
  • Media
    • RWA Activation & Experiential Marketing
    • Lead Generation
    • RWA Branding
    • Transit
    • Corporate Branding & Activation
    • Store Fabrication
    • Mall Branding
    • Guerrilla Marketing
  Contact Us
RWA Activation & Experiential Marketing
  • Unique experience being provided to Society's Audiences by showcasing the quality and comfort.
  • Quality leads were generated to maintain the overall churning.
  • A total of 1200+ RWA’s covered in different regions of India.
bajugali-furniture-rwa-activation
bajugali-furniture-rwa-activation
bajugali-furniture-rwa-activation
bajugali-furniture-rwa-activation
bajugali-furniture-rwa-activation
bajugali-furniture-rwa-activation
bajugali-furniture-rwa-activation

RWA Branding
  • Framed banners installed for 300 targeted societies across East India for Damro & HomeTown, Southern India and Metro cities for Royal Oak & Wakefit.
  • WhatsApp Blast for an additional push in society group for multiple clients.
  • Notice Board Posters put up for 15 consecutive months for HomeTown with different offers across East India
  • Average 30000+ Impression Per Day for HomeTown
bajugali-furniture-rwa-branding
bajugali-furniture-rwa-branding
bajugali-furniture-rwa-branding

Transit
  • 2000+ Auto hoods were installed throughout Bangalore to increase catchment visibility for Shekhawati & RoyalOak.
  • 300+ Cabs were branded in targeted zones throughout Bangalore foir Shekhawati
bajugali-furniture-transit
bajugali-furniture-transit

IT Park / Co-Working Branding
  • Rollup standees were placed in more than 30 IT-Park / Co-Workings across Bangalore to increase catchment visibility to Target audiances for Shekhawati
bajugali-furniture-itpark

Store Fabrication
  • Printed & installed 50,000 Qty Dropdown, 30,000 Qty. Tabletop. 2000+ SQ.FT Vinyl Works for 70+ Stores of HomeTown
bajugali-furniture-store-fabrication
bajugali-furniture-store-fabrication

Mall Branding
  • Installed 40+ Facades for more the 30+ stores
bajugali-furniture-mall

Guerrilla Marketing
  • Leaflets were distributed at store catchment & hot spots for lead generation & Awareness.
  • Lookwalker promotion was done in the catchment to increase awareness.

bajugali-mpjewellers-case-study
bajugali-pmjjewellers-case-study
bajugali-mahabirdanwar-case-study

M P Jewellers, Om Jewellers, PMJ Jewellers, Mahabir Danbar Jewellers

  • Industry Consumer, Jewellery
  • Target Cities Bangalore, Kolkata
  • Media
    • RWA Branding
    • Bus Shelter
    • Cab Branding
    • Store Fabrication
    • RWA Activation
  Contact Us
RWA Branding
  • Banner was placed in more than 180+ residential societies based on the catchment for 30 days duration for MP Jewellers, Om Jewellers.
  • WhatsApp Blast for additional push in society group.
bajugali-jewellery-rwa-branding
bajugali-jewellery-rwa-branding

Bus Shelter
  • Visibility in more than 10+ Bus shelters was executed for a duration of more than 3 Months to promote seasonal offers and showcase Special collections for M P Jewellers
bajugali-jewellery-bus-shelter
bajugali-jewellery-bus-shelter
bajugali-jewellery-bus-shelter

Transit
  • More than 600+ Cabs were branded in multiple phases to maximize catchment visibility across Bangalore for M P Jewellers
  • 80+ Bus Backs were branded in catchment based bus routes for M P Jewellers
bajugali-jewellery-cab
bajugali-jewellery-jewellery-cab
bajugali-jewellery-jewellery-cab

Store Fabrication
  • Store Opening decoration and flower gate branding for festive season
bajugali-jewellery-store
bajugali-jewellery-store

RWA Activation
  • Activation in more than 20+ Societies for GMS Scheme enrollment for Mahabir Danwar
  • Prior proportion happened through WhatsApp, Notice board poster & flex 3 days prior.
  • To create engagement Panipuri competition were arranged.
  • Gained average 10+ Enrollment Per Day
bajugali-jewellery-rwa-activation
bajugali-jewellery-rwa-activation

bajugali-louis-philippe-study

Louis Philippe

  • Industry Consumer, Retail, Apparels
  • Target Cities Kolkata, Guwahati, Siliguri, Raipur, Ujjain, Indore, Bhubaneswar
  • Media
    • RWA Branding
    • Mall Activation & Branding
    • Store Launch
    • Guerrilla Marketing
    • Hoarding
    • Digital Asset Creation
  Contact Us
RWA Branding
  • Visibility in 100+ Societies. WhatsApp Blast for an additional push in society group.
  • Average 20000+ Impression Per Day
bajugali-louis-philippe-rwa-branding

Mall Branding & Experiential Marketing
  • To gain a larger impact in terms of awareness, the store opening engagement activity was centered around natural visibility from Instagram.
  • Participants were uploading reels with targeted hashtags & location tagging with proper branding in the background.
  • Past Perception: Manisquare Mall = Food & Movies
    Current Perception: Manisquare Mall = Louis Philippe
  • Installed Drop-Downs for 2 months for having visibility within the mall for Manisquare Mall Store
bajugali-louis-philippe-mall
bajugali-louis-philippe-mall
bajugali-louis-philippe-mall
bajugali-louis-philippe-mall

Store Launch
  • Store opening engagement activity at Guwahati.
  • Utilized the high street area catchment of the store & build a joyous ambiance on the day of activity with music & Coffee.
  • This helped create awareness among the audiences who were regular in the area.
  • Store decor is done with a flower gate, instore flower decor & flower bouquet
bajugali-louis-philippe-store-launch
bajugali-louis-philippe-store-launch
bajugali-louis-philippe-store-launch

Guerrilla Marketing
  • Catchment wise leafleting: Leaflets were distributed at store catchment & hot spots for lead generation & Awareness.
  • Targeted Leafleting: Leaflets were distributed at store catchment targeted to Banks, Jewelry Stores, Govt. Offices. Specific to HIG Audiences.
  • Co-Working GV Distribution: More than 8K+ GVs distributed through Co-Workings, along with 15 days standee display.
  • News Paper Insertion: More than 5lakh+ insertions were done for 6 stores to reach a maximum of the targeted audiences.
bajugali-louis-philippe-catchment
bajugali-louis-philippe-catchment
bajugali-louis-philippe-catchment
bajugali-louis-philippe-catchment
bajugali-louis-philippe-catchment
bajugali-louis-philippe-catchment
bajugali-louis-philippe-catchment
bajugali-louis-philippe-catchment
bajugali-louis-philippe-catchment

Hoarding
  • Targeted locations with strategic placement
bajugali-ouis-philippe-hoarding

Digital Asset Creation
bajugali-louis-philippe-store-videography
bajugali-louis-philippe-store-videography
bajugali-louis-philippe-store-videography

bajugali-tata1mg-case-study

TATA 1mg

  • Industry Healthcare, E-Commerce
  • Target Cities Kolkata, Bangalore, Lucknow, Bhubaneswar, Siliguri, New Delhi
  • Media
    • RWA Branding & Activation
    • Transit
    • Electricity Bill
    • Guerrilla Marketing
  Contact Us
RWA Branding & Health Camp
  • Banner was placed in 200+ Societies. WhatsApp Blast for additional push.
  • Banner had average 30000+ Impression Per Day
  • Health Camp Activation in 200+ Societies.
  • More than 1 Lakh New Customer acquisition & Brand Building
bajugali-tata1mg-rwa
bajugali-tata1mg-rwa
bajugali-tata1mg-rwa

Transit
  • Canter activation in different regions of Kolkata & Bhubaneswar for a duration of 60 days in each city.
  • Helped brand build trust amongst people with one-on-one interaction with executives.
bajugali-tata1mg-canter

Electricity Bill
  • On-face bill printing for 70Lakh+ CESC Electricity Bill to penetrate Kolkata
  • Insertions in Electricity bill to target a defined Target Audience
  • Generated more than 6 Lakh app downloads & 1st order.
bajugali-tata1mg-cesc

Guerrilla Marketing
  • 10000+ Lead Generated & 6000+ App Downloaded in Activity involving 400+ Market areas & Joggers Park
  • 50000+ No Parking boards installed in the stand-alone buildings in Targeted Catchment to generate 3 Lakh impressions per day.
  • More than 10lakh newspaper insertions were done to reach a maximum of the targeted audiences
bajugali-tata1mg-market
bajugali-tata1mg-market
bajugali-tata1mg-market
bajugali-tata1mg-market
bajugali-tata1mg-market

bajugali-narayana-study
bajugali-dwps-study
bajugali-swarniminternational-study

Campaign Objectives

Louis Philippe

  • Industry Education, School
  • Target Cities Kolkata
  • Media
    • RWA Branding & Activation
    • Transit
    • Hoardings & Flagpoles
    • Supermarket Branding & Activation
    • No Parking
  Contact Us
RWA Branding & Activation
  • Visibility in 100+ Societies. WhatsApp Blast for an additional push in society group.
  • Average 20000+ Impression Per Day
  • RWA Glow Sign Board (Co-Branding) installed for 365 Days
  • Activation in more than 50+ Societies for lead generation & Brand Building.
  • To create engagement Drawing competitions were arranged. Gained average 100+ quality lead collection Per activity
bajugali-school-rwa-branding
bajugali-school-rwa-branding
bajugali-school-rwa-branding
bajugali-school-rwa-branding
bajugali-school-rwa-branding
bajugali-school-rwa-branding
bajugali-school-rwa-branding

Transit
  • Toto Back Branding was done for catchment visibility
  • Digital Canter was executed for buzz creation and Brand Building
bajugali-school-transit
bajugali-school-transit

Hoardings & Flagpoles
  • Done Hoardings to provide mass communication targeted to catchment
  • Total 4000+ Flagpoles installed in Targeted Catchment for 8 branches.
  • Temporary Drop-downs installed in RWAs in the catchment area.
bajugali-school-ooh
bajugali-school-ooh
bajugali-school-ooh
bajugali-school-ooh

Supermarket Branding & Activation
  • Facade & Spine Display branding to tap the on going customers of CROMA Retail
  • Leaflet distribution activity to tap the ongoing customers of CROMA Retail. The activity was done inside the retail premises
bajugali-school-retail
bajugali-school-retail
bajugali-school-retail

No Parking
  • Total 5,00,000+ No Parking boards installed to tap the stand-alone building's residents in Targeted Catchment for individual branches.
bajugali-school-no-parking
bajugali-school-no-parking

bajugali-swiggy-case-study
bajugali-instamart-case-study

Swiggy, Swiggy Instamart, Insanely Good by Swiggy, Occasion by Swiggy, Swiggy Mall

  • Industry Food & Beverage, E-Commerce
  • Target Cities Kolkata, Bangalore
  • Media
    • RWA Branding & Activation
    • Corporate Branding & Activation
    • Metro Pillar & OOH
    • Transit
    • Newspaper Insertion
    • No Parking
  Contact Us
RWA Branding & Activation
  • Banner branding in 250+ Societies with average 50000+ Impression Per Day for Instamart
  • First Order Activation in 200+ Societies. More than 20,000 New Customer Acquisitions and brand-building for Swiggy Mall.
  • Banner branding in 250+ Societies with average 60000+ Impression Per Day for Insanely Good
  • Life Poster branding in 150+ Societies with average 10000+ Impression Per Day for Insanely Good
  • First Order Activation in 230+ Societies. More than 60,000 New Customer Acquisitions and brand-building for Insanely Good.
  • Flea Market Activation for Insanely Good in 39+ Societies with over 10000 New Customer Acquisitions.
bajugali-swiggy-rwa
bajugali-swiggy-rwa
bajugali-swiggy-rwa
bajugali-swiggy-rwa
bajugali-swiggy-rwa
bajugali-swiggy-rwa
bajugali-swiggy-rwa
bajugali-swiggy-rwa
bajugali-swiggy-rwa

Corporate Branding & Activation
  • First Order Activation in 50+ IT and Corporate Parks for Swiggy Pop
  • Standee Display Branding in 40+ Corporate Parks for Swiggy Occasion, resulting in 900 new orders.
  • Lift Panels Branding in 50+ Lifts in Corporate Park executed for Swiggy Pop.
bajugali-swiggy-corporate
bajugali-swiggy-corporate
bajugali-swiggy-corporate

Metro Pillars & OOH
  • 3 Months of continuous branding targeted to mass traffic for Instamart
  • Gate Arch were installed during Durga Puja of Kolkata.
bajugali-swiggy-metro-pillar
bajugali-swiggy-metro-pillar

Bus Back Branding
  • 6 Months Activity at a interval of 1 month for Instamart
bajugali-swiggy-transit

Newspaper Insertion
  • More than 15lakh insertions were done to reach a maximum of the targeted audiences
bajugali-swiggy-newspaper
bajugali-swiggy-newspaper

bajugali-niyo-finance

NiyoX, Niyo Global

  • Industry Fintech
  • Target Cities Bengaluru
  • Media
    • RWA Activation
    • Corporate Park Branding & Activation
  Contact Us
RWA Branding & Activation
  • More than 30+ RWA's were activated & generated 500+ new acquisitions of savings accounts.
  • In order to have the gathering, arranged pebble painting among the kids and while the kids were having fun time we focused on pitching their parents.
bajugali-niyo-rwa-branding
bajugali-niyo-rwa-branding

Corporate Park Branding & Activation
  • More than 5+ Co Workings were activated & generated 60+ new acquisitions of salary accounts.
  • Table-top branding for maximum visibility among the targeted audiences.
bajugali-niyo-corporate
bajugali-niyo-corporate
bajugali-niyo-corporate

bajugali-croma-case-study

TATA Croma

  • Industry Retail, Electronics
  • Target Cities Kolkata, Bangalore, New Delhi
  • Media
    • RWA Branding
    • Store Launch & Decor
    • Guerrilla Marketing
  Contact Us
RWA Branding
  • Banner being installed more than 200+ RWA's to promote seasonal and special offers. As a result, store footfall being increased during the campaign by 46%.
  • Notice board posters being installed more than 130+ RWA's to promote seasonal and special offers.
bajugali-croma-rwa
bajugali-croma-rwa
bajugali-croma-rwa

Store Launch & Decor
  • More than 70+ Stores were decorated for the New store launch.
  • More than 50+ Stores were decorated for IPL Celebration Offer.
bajugali-croma-store
bajugali-croma-store

Guerrilla Marketing
  • More than 100+ Small Stores were onboarded for GV distribution from the billing desk to increase in-store footfall.
  • Look Walker being activated for more than 30+ stores in Bangalore & Kolkata for the new store launch.
  • More than 10 Lakh+ Bike tags were installed to promote seasonal offers in areas like malls, IT Park, Corporate Park.
  • More than 20 Lakh+ No Parking were installed in standalone buildings to promote seasonal offers near individual store catchments.
bajugali-croma-hyperlocal
bajugali-croma-hyperlocal
bajugali-croma-hyperlocal
bajugali-croma-hyperlocal
bajugali-croma-hyperlocal